SARAH GIBBS Marketing Services & Project Management - Portfolio

Portfolio

Web editing, web content writing, online marketing

www.nvisage.co.uk NVisage - www.nvisage.co.uk - I have been partnering nVisage on a number of web copywriting projects including writing web content for a memory foam mattress supplier, reworking webcontent for a bespoke contemporary art supplier, and writing content from new for a local skip hire company. Brighton based NVisage are online marketing and search engine optimisation specialists, offering the full range of SEO services from on site optimisation, keyword research, and link building. They have been undertaking search engine optimisation for over five years and have been developing websites since 1997.
	www.migratemedia.co.uk 2006 & 2007: Working with Migrate Media on web content projects focusing on content re-write incorporating key search terms and phrases for optimum search engine optimisation. Subjects have included X-Ray systems and Acoustic products.
www.alviahotel.co.uk March 2006: The brief was to update and refresh the Alvia Hotel's website content, www.alviahotel.co.uk, to include new hotel services and features and to bring the copy more in-line with the hotel's contemporary feel. Using key words and phrases, I worked closely with the SEO specialist to ensure and maintain optimisation rankings.
	www.visitbrighton.com Jan 05: Re-launch of www.visitbrighton.com 4000 page website Number of visits up by 300% to 1m within the first year of launch Project spend of between £15K-£35K Work involved focusing on the content, copy and imagery (with implementation of foreign language pages), visualisation of the site, e-communications, and web development.
www.regencylansdowne.co.uk April 06: Project management of website for Regency Lansdowne Guest House, Hove The client needed a website that would convey the historic nature of the guest house's location in Hove's seafront conservation area as well as the 'family run traditional B&B' aspect. I sourced a webdesigner who, within the client's budget, built a site that incorporated the appropriate look & feel, included web hosting, link building & initial optimisation, with further options for the client to edit his own news and link building pages, increase on optimisation, and build in functionality such as online booking.
	VisitBrighton News Stakeholder newsletter (offline and online) produced quarterly for distribution to VisitBrighton members - local tourism businesses - to update them on VisitBrighton's marketing campaigns, press activities, city conference news, staff updates, partnership work, etc. For each issue I sourced ideas, wrote copy and sourced images, and coordinated the design and print.

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