web content


SEO – keep calm and SEO on

Search engine optimisation Let’s face it.  All websites need SEO.  If a website isn’t optimised then new customers can’t ‘see’ it.  And if your prospective customers can’t ‘see’ your site in their Google searches, then what’s the point of investing in a website? Many of my prospective clients who contact me needing web content are confused […]

Read Article 

Glamping equals creative camping

I went glamping for the first time last weekend, and loved it. Truly, madly, deeply.  As I write this post, I’m asking myself, how can I tie-in this glamping experience in to my ‘All Things Creative’ articles? Well, that’s not difficult.  Everything about my glamping experience exploded in creativity. From the sleekly curved luxury wooden glamping […]

Read Article 

My dream web content writing job

My dream web content writing job My dream writing job popped up late last year.  I’m now in my 10th year of working freelance as a web content writer and all I can say is that it’s certainly been worth the wait. Web content writing about VW Campervans And the topic?  VW Campervans!!  Amazing.  I adore […]

Read Article 

Time…..

I’ve been thinking about ‘time’ a lot as yet another year draws to an end. According to Psychology Professor, Ronald E Riggio ‘routine makes time go faster, and unique and memorable events slow down time’.  And so, if we want to ‘slow down’ time and make our Christmasses (or every day) last longer, we need to […]

Read Article 

It was National Freelancers Day yesterday….

And I tried to tap into being a ‘freelancer’ as much as I could. I found out quite a lot – here are 10 facts about  ‘working freelance': The word freelance is a medieval word. It was first used by Sir Walter Scott who wrote about Sir Wilfred of Ivanhoe – a mercenary knight whom […]

Read Article 

Word of the week – hotchpotch

My job is all about ‘words’ and making ‘words’ work in the copywriting and web content writing world. So I thought I’d create a ‘word of the week’ blog spot focusing on ‘words ’that we just don’t seem to use much in our everyday language. And then I’m going to try and use these ‘words’ as […]

Read Article 

Word of the week – chillax

My job is all about ‘words’ and making ‘words’ work in the copywriting and web content writing world. So I thought I’d create a ‘word of the week’ blog spot focusing on ‘words ’that we just don’t seem to use much in our everyday language. And then I’m going to try and use these ‘words’ as […]

Read Article 

The value of content

An interesting article in The Times this week by Libby Purves. She talks about the internet generation who ‘tend to believe that content – hard work created by other people – is free’, and she questions whether content will go the same way as music, films, news, photographs, i.e. ‘theirs at the click of a […]

Read Article 

Freelance writing – the ‘thinking’ element

Welcome to my newlook blog!  I’m using my blog for a random selection on all things related to my freelance work. Topics related to freelance working, copywriting, web content writing, marketing, tourism, and, most inspiring for me, all things creative. I thought I’d start by focusing on the ‘thinking’ part of a creative project. How […]

Read Article