What I Do

Web marketing copy:

It's vital that web content is written for the appropriate 'customer' market. It must be persuasive and engaging so that the customer is interested enough to take the next step to use your service or buy your product. I will discuss with you who your target markets are and will tailor the content accordingly.

I have written web marketing copy for:

www.findmeaconference.com (Hilton Brighton Metropole Hotel)
www.keysource.co.uk/energyefficiency (Case Studies)
corporate.visitlondon.com (Local Tourism Marketing Case Studies)

Web editing:

Web editing is all about looking after the day-to-day content and online marketing for a specific website and ensuring that content and communications are kept relevant, fresh and up-to-date. This means a website will stay 'sticky', i.e. customers will want to keep coming back to see 'what's new'.

I project managed the re-launch of a new 4000 page website for www.visitbrighton.com and managed content, copy and imagery, visualisation of the site, e-comms and web development.